Bobby and Joe: Trestlewood

December 5, 2019

Today we’re talking with family members and co-workers, Bobby and Joe of Trestlewood! Trestlewood began with the deconstruction of a Southern Pacific 12 mile long railroad trestle back in 1993. A 12-mile long trestle constructed from Douglas Fir and Redwood, the wood they took away from this project equaled to about 30 million board feet and they are still selling wood from this trestle to this day!

What Joe Does…

Living in the midwest, Joe takes care of the majority of reclaimed wood sourcing for the company
He works with other companies that specialize in taking down barns and old structures and takes the deconstructed wood off of their hands

What Bobby does…

In his senior year at Brigham Young University, Bobby will soon graduate with his manufacturing and engineering degree
He helps develop manufacturing systems for the company as well as manages sales efforts in Colorado

A family that works together while being apart

While spread across the country, Trestlewood’s various bases are managed by family members.
Blackfoot, Idaho – where some of the production capability is managed
Brigham City, Utah – houses another production facility and large inventory base
Office and management operations are based out of Linden, Utah

Marketing Tactics

Trestlewood has taken the time to perfect their website’s SEO through images and text so that they rank highly in Google
The send out a calendar every year that showcases projects that have been created from the reclaimed wood materials that they provide

Instagram: @trestlewood1
Facebook: @trestlewood
https://www.trestlewood.com/requestcatalog.html

What exactly is a Woodpreneur?

So, why the term “woodpreneur”? When Steve first started Acres of Timber three years ago, the wood community and industry wasn’t what it is now.

Slab dealers, wood designers, and more specifically at the time – sawmill users, didn’t have a community or a brand and were going largely unnoticed by potential customers who would look instead to the Home Depot and Lowe’s of this world for their products. Steve sought to change that by creating the Sawmill Business Instagram account and the #sawmillbusiness hashtag as a way to share the products and creations that these innovative makers were producing. It didn’t take long for the account to grow to over 136,000 followers and with a hashtag that has been used over 35,000 times, the Sawmill Business community grew and grew quickly!

As the Sawmill Business following grew, Steve began to notice that this community didn’t just include sawmill owners. Furniture designers, woodworkers, arborists, tree climbers, chainsaw users, slab sellers, and even treehouse makers became an integral part of the Sawmill Business family as well. It was at this point that Steve knew the business needed a new name that would truly encompass all that the wood community represents. Hence, @acresoftimber and the term “Woodprener” was born.

With the maker movement now in full swing, there are more podcasts, content creators, (like Anne of All Trades) YouTubers, and makers, (such as Matt Cremona) that are putting a spotlight on sawmill users, furniture makers, and other wood related niches. Not only has the wood community turned into a “maker movement” it’s also filled with people who now view the work that they do as a profitable business and not just a hobby. A perception that was lacking without a community behind it.

A “Woodpreneur” Is A…

Sawmill User
Wood Business Owner
Furniture Designer
Hardwood Flooring Professional
Woodworker
Slab Dealer
Kiln User
Welder
Content Creator
Maker

And an overall innovative, brave, and creative entrepreneur in the wood industry!
“Woodpreneurs care about building their business as much as they care about the quality of the products they make, create, and sell. They don’t just want a job, they want a company. They invest in this company with blood, sweat, and tears and love every minute of it.”
Follow us on Instagram!! @acresoftimber

Want more?

Join our private Facebook Group and get access to our FREE marketing hacks course for Woodpreneurs! ?CLICK HERE TO JOIN
Listen to more episodes of the Woodpreneur Podcast at: ?https://www.stitcher.com/podcast/sawmill-business
Read our Free Instagram Report:? “Tools for how to turn leads into sales, grow your following, and easily create engaging content.”
Are you ready to scale your woodworking, flooring, or tree service business?

Tags: wood, Wood Business, woodpreneur, woodworking