Justin Mitchell: JAMCo Woodworks

August 23, 2023

Justin Mitchell: JAMCo Woodworks

“And it’s just been really funny that we’re not trying, you don’t have to promote your product. You can promote yourself and people want to be a part of that.”

– Justin Mitchell

Welcome to a brand-new episode of the Woodpreneur Podcast. Today, your host Steve Larosiliere is joined by Justin Mitchell from JamCo Woodworks, one of Steve’s clients in his mentorship program.

Justin has 20 years of experience in the construction industry. Justin had to transition into a different industry for a period because he couldn’t survive the 2008 crisis. After that, Justin realized he was a terrible employee and needed to work for himself. So he launched his construction business, and they were building custom homes with up to 13 employees. They also had specific difficulties through Covid, whether related to their personnel or more general problems with the supply chain.

In this episode, Justin shares the AHA moment that he had during the mentorship program that generated a lot of momentum for him, the moment that he realized that he was already in the competitive business game, and Justin shares his first couple steps as soon as he got into the mentorship program.

Listen now and get the whole story!

Photo Credit: @jamcowoodworks

The Marketing Rule of 7

The marketing tenet known as the “rule of seven” states that consumers must see your brand at least seven times before purchasing. The seventh marketing rule is not a precise science. It focuses more on increasing the visibility of your company or its goods. The more a consumer interacts with your brand, the more memorable it will become, and the more probable you will establish credibility and trust for your company. This is particularly true nowadays when consumers are constantly being barraged with information. It will be much simpler to stand out from the competition if you can develop seven unforgettable brand experiences and focus on the relevant demographics.

“It’s just the visibility, like, I mean, you’ve said multiple times that. How many times do you see something before you purchase it? I mean, whether it’s that new vehicle or I mean, anything. It’s in front of you 10,000 times, a thousand times, 200 times. Sometimes it is just once and people start seeing what you’re doing and what you’re capable of and they start following along and the next thing you know, they’re like,

“The big part of working with us is this personal branding strategy. And because I believe that whether Justin decides to do a solo business or whether he wants to do anything else, he’s always going to have this community. And he’s got these tools and skills to continue growing.”

– Steve Larosiliere

Want to get in touch with Justin Mitchell?

Contact him through:

Website: https://www.jamcowoodworks.com/