For the next two weeks, join us at WORKBENCHcon! Our host, Steve, was a speaker at the event and while he was there, he had the opportunity to interview different influencers within the Maker and Woodworking space. Follow along as we learn about their content creation secrets, the things that inspire the work they do, and how they plan to continue growing their brand and impacting their communities.
Mark The Builder…
- Starting his woodworking training when he was just a young boy, Mark has had a passion for woodworking since the beginning and continued building his skills throughout the years. Creating anything from furniture to dog kennels to popcorn bowls, Mark is in high demand throughout his Dallas community.
- Mark credits his content creation efforts as a key reason for his recognition within his niche. From followers to celebrities, Mark is continuously commissioned for new projects. He sums up the cause and effect of content creation best- “When people see you work, they want to invest in your passion.”
- Follow Mark @mark.thebuilder and @mark.thebuilder_creations on Facebook, Instagram, and YouTube!
Dennis Nestor…
- Dennis Nestor is a power carver who creates things such as small bowls, platters, and furniture pieces. Recently, he’s started expanding his offerings into lighting fixtures and wall art. Take the time to peruse his Instagram and YouTube, and you’ll get an instant sense of his passion and desire to educate his audience.
- Follow Dennis on Instagram @dennisnestor and Youtube at https://www.youtube.com/dennisnestor
Timisha Porcher of Toolbox Divas
- In the beginning, Timisha Porcher started Toolbox Divas as a way to help women feel confident and empowered to pick up tools and take on projects around the home. Fast forward a few years and what started as a blog and YouTube channel has blossomed into an involved and emboldened community of 16,000 plus!
- So what exactly is a Toolbox Diva? Timisha says it best on her website- “A ToolBox Diva is a woman of courage, a woman of honor and determination. She is someone who is willing to take that leap of faith and try something new without fear or trepidation because she knows at the end of the day it will only make her stronger. She tackles life’s challenges with class, style and grace. With a hammer in one hand, a toolbox in the other and enthusiasm in her heart, she comes equipped to handle any task.”
- Follow Timisha on Instagram and Facebook at @toolboxdivas, visit her website at Toolboxdivas.com, and follow her on YouTube at @toolboxdivasnation!
What exactly is a Woodpreneur?
So, why the term “woodpreneur”? When Steve first started Acres of Timber three years ago, the wood community and industry wasn’t what it is now.
Slab dealers, wood designers, and more specifically at the time – sawmill users, didn’t have a community or a brand and were going largely unnoticed by potential customers who would look instead to the Home Depot and Lowe’s of this world for their products. Steve sought to change that by creating the Sawmill Business Instagram account and the #sawmillbusiness hashtag as a way to share the products and creations that these innovative makers were producing. It didn’t take long for the account to grow to over 136,000 followers and with a hashtag that has been used over 35,000 times, the Sawmill Business community grew and grew quickly!
As the Sawmill Business following grew, Steve began to notice that this community didn’t just include sawmill owners. Furniture designers, woodworkers, arborists, tree climbers, chainsaw users, slab sellers, and even tree house makers became an integral part of the Sawmill Business family as well. It was at this point that Steve knew the business needed a new name that would truly encompass all that the wood community represents. Hence, @acresoftimber and the term “Woodprener” was born.
With the maker movement now in full swing, there are more podcasts, content creators, (like Anne of All Trades) youtubers, and makers, (such as Matt Cremona) that are putting a spotlight on sawmill users, furniture makers, and other wood related niches. Not only has the wood community turned into a “maker movement” it’s also filled with people who now view the work that they do as a profitable business and not just a hobby. A perception that was lacking without a community behind it.
A “Woodpreneur” Is A…
- Sawmill User
- Wood Business Owner
- Furniture Designer
- Hardwood Flooring Professional
- Woodworker
- Slab Dealer
- Kiln User
- Welder
- Content Creator
- Maker
And an overall innovative, brave, and creative entrepreneur in the wood industry!
“Woodpreneurs care about building their business as much as they care about the quality of the products they make, create, and sell. They don’t just want a job, they want a company. They invest in this company with blood, sweat, and tears and love every minute of it.”
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Want more?
Join our private Facebook Group and get access to our FREE marketing hacks course for Woodpreneurs! ?CLICK HERE TO JOIN
Listen to more episodes of the Woodpreneur Podcast at: ?https://www.stitcher.com/podcast/sawmill-business
Read our Free Instagram Report:? “Tools for how to turn leads into sales, grow your following, and easily create engaging content.”
Are you ready to scale your woodworking, flooring, or tree service business?
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